It’s the Prime day at Amazon!

Today is the Amazon traditional “Prime day” sale. Tons of promotions are going on, and if you look carefully enough you may catch a glimpse of that rare beast called “a real deal!”.

If you don’t yet have a Prime account – you can try Amazon Prime 30-Day Free Trial. There are some nice discounts going on, but do your own due diligence and compare prices.

Worth noting, that competitors have sales of their own. Walmart, for example, provides free shipping on any order. Target has already started the end-of-summer/back-to-college sales. Google Express has a 3-months trial that you can try to have deliveries from the local brick-and-mortar stores, if you don’t like what Amazon is doing to the retail market.

While on the topic of Amazon and sales, pay attention  to this piece of news. Apparently, Amazon are silently experimenting with the “list price” notion. Or rather, lack of it. Many sellers use the “list price” (or the MSRP – Manufacturer’s Suggested Retail Price) to show how big their discount is, without revealing that the “list price” has never been the actual price for the item. In many cases, as noted in the article I linked to, the manufacturers themselves sell below their own MSRP prices.

What it means is that when you see “50% off”, it may not actually be half the “regular” price. It may be half the MSRP price, which no-one in fact sells at. So even when you see the “original” prices stricken out – do your own due diligence and compare prices on different sites. Including the manufacturer’s. Check the local retailers. You may be surprised by the results. In some cases, you may get the item cheaper in a brick-and-mortar shop next to you rather than online.

Enjoy your shopping!

Your Little Advisor.

 

PS: 712 (7/12) is not a prime number. However, 127 (12/7) is. 12/7 is July 12th as written in most of the European countries.

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